Shopping is an activity that excites many and annoys some. Many people in our surroundings love to shop. They are always on the hunt to find new trends in the market and get their hands on newly launched products. However, many people hate this activity. Yes, “hate.”
Such people prefer to avoid going to malls or spending hours on the internet searching for perfect and reliable items. Therefore, they hire personal shoppers to get done with this task.
How people feel and behave during shopping says a lot about their shopping personality. Interestingly multiple shopping personalities are really fun to explore. Below we have mentioned some of the most common types of shoppers that are observed all over the world. Keep reading to find out what your shopping personality is like.
Common Types of Shopping Personalities
If you like to spend money and shop only when you need something or have enough time to shop, then you can call yourself a practical shopper. Practical buyers are mindful of their needs and want and know when to purchase something to fulfill their needs. Shopping for such people is not driven by emotional or social needs.
Impulsive shoppers are people who make unplanned and spontaneous purchases. They do not reason or plan before buying anything. It is more like they want to shop to satisfy their emotional needs of boredom or excitement.
Such individuals are less likely to research the price, quality, and standard of the product before buying it. Therefore, impulsive shopping is associated with negative consequences such as overspending, financial strain, and negative emotions such as guilt and regret.
Impulsive behavior during shopping can be a symptom of impulse control disorder in which a person cannot control their impulse in some areas of their life. If you fall into this category of shopper, then you must seek professional help or try some manageable ways to control this behavior.
This is a significant type of shopping personality. The indecisive shoppers are the ones who need clarification about their own needs, wants, and desires. They may have a general idea about what they want but may become overwhelmed by too many options. For instance, a person who knows she wants to buy a dress but needs to understand exactly which one she wants to buy.
Such individuals get extremely confused during shopping, have an indecisive personality, and need assurance to buy anything. Such people need to spend more time with themselves, understand what they want, and work more on their self-confidence.
Bargain or Discount Hunters
Bargain and discount hunters are the people who are always connected with their favorite brands and shops through social media or newsletters. Such individuals always look forward to amazing discounts and deals throughout the year. Moreover, they only purchase what they want during the sale season.
Bargain hunters are always thrilled by the idea of discounts and are willing to put extra effort and time into finding the best prices. These individuals are also informed and have an idea about the costs of items from different stores and online platforms. If you are a bargain hunter, you must know about the excitement of saving coupons, discount cards, and promo codes. Hence, such individuals are very price-conscious and want the best value for their money.
Brand Driven or Brand Loyal Shoppers
Next comes the brand-driven or loyal shoppers. These individuals are not influenced by the sales and discounts from other brands and are only motivated by the quality and reputation of their favorite brands.
Brand-conscious individuals have a solid attachment to their favorite brands and consider the brand an extension of their own identity. They might be interested in buying the items from a specified brand at premium rates rather than buying something cheaper from any other brand.
Such people are also very precious to the brands because they make repeated and constant purchases in their stores. Therefore, brands also offer their loyal customers special discounts, early notifications about their product launches, and special deals.
Local or National Brand Supporters
Such individuals are determined to buy products from local brands or small businesses rather than buying from large multinational companies or famous brands. The main idea behind shopping from local brands could be supporting new talent, the economy, and the environment.
These people who aim to bring positive social change are willing to pay more for local products and stay loyal to these small brands and businesses. If you think about society and are considerate of other people while making any purchase, you might be a local brand supporter.
The Up-to-date and Social Buyers
People who stay updated with new styles and want to follow recent trends are considered to be social buyers. Such people want to buy what their friends and peers are buying or what social media influencers recommend. They gather detailed information about products, their reviews, and their popularity.
Being constantly active on social media platforms, finding trendy or popular products, and being influenced by new styles, people’s opinions, and reviews updated on social media makes a social buying personality.
The Psychology Behind Shopping Urge
Although the psychology of shopping is a complex topic, some important factors still determine people’s personalities regarding their shopping styles. For instance, the emotional reaction toward shopping, personal values, and the impact of social influences are some common factors that affect shopping attitudes.
The emotional reaction includes shopping when feeling stressed, bored, excited, or alone. Social influence also affects people’s shopping behavior, as mentioned above in social buying personality. Lastly, personal factors such as needs wants, and experiences also play a significant role in affecting the shopping personality of individuals.
Atome – A perfect partner for every shopping personality
Everyone has a different shopping personality, but Atome is a constant that caters to people with varying preferences. Before we get into why Atome is an ideal shopping partner for modern consumers, let’s first look at how the payment service works.
How Atome works
Headquartered in Singapore with over 15,000 partnered merchants, Atome offers its users the choice and convenience of flexible payment options for a variety of products and services. The app allows shoppers to split their purchases across flexible interest-free monthly payments by scanning a partner retailer’s in-store QR code or upon website checkout. By splitting their payments, Atome users can better manage their budget while making quality products and services more reachable.
How Atome benefits users
Whatever your shopping personality may be, Atome has something for everyone.
- With Atome, you can get the best deals and discounts on your favorite brands. The app updates users with the latest offers and promotions, so you never miss a good deal.
- Since there are so many merchants and product lines available to shoppers, you can take advantage of the latest trends and styles.
- Atome supports local brands as much as top international brands, so if you’re always looking for new local brands, you will not be disappointed with Atome’s partner selection.
- Finally, Atome lets you shop 7 days a week, any time you want. Hence, whatever your schedule may be, you can find quality products and services with a single click anytime.
How to pay with Atome
Atome supports physical and online shopping, but in both cases, you must have a registered account on the payment platform. To create an account, simply download the Atome app (Get the app) and sign up.
Here’s a quick guide for checking out with Atome:
- Scan the QR code from Atome’s app at the time of checkout.
- For online purchases, select Atome as your payment method at the time of checkout.
- Enter your user details and continue.
- Pay the first part of your bill and forward the remaining amount.
Enjoy a unique shopping experience with Atome
Atome offers a modern way of shopping for your favorite products and services. The online platform doesn’t charge any service fee or interest charges, so you only need to pay the amount on your bill. Thus, you can enjoy high-quality products without overdrawing your monthly budget.
So, download the app today and start exploring thousands of top brands you can access with Atome.